Sales & Marketing

Every successful sale starts with one thing: finding the right buyer. This course equips you with the strategies and tools to master prospecting—the critical first step in the sales process. You’ll learn how to identify ideal customers, make meaningful connections, and build relationships that lead to revenue growth. Through actionable insights and real-world examples, you’ll discover:<ul style="margin-top: 0in;"><li style="">What prospecting really means and why it’s the foundation of every sale.</li><li style="">A six-step prospecting process: from creating buyer personas to building lasting relationships.</li><li style="">Proven outreach techniques, including cold calling, warm calling, social selling, and email strategies.</li><li style="">How to analyze your competition and position your solution as the best choice.</li><li style="">Tips for perfecting the cold call and turning awkward introductions into productive conversations.</li><li style="">How to leverage social media and content marketing to warm up leads and reduce reliance on cold calls.</li><li style="">Best practices for follow-ups—including how many touchpoints you need before moving on. </li></ul>By the end of this course, you’ll have a complete toolkit for filling your pipeline, landing meetings, and closing deals with confidence.

Open new relationships—and win more sales—by learning to prospect like a pro.

Pipeline Gold: The Art and Science of Sales Prospecting

Unlimited

race2train

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Pipeline Gold: The Art and Science of Sales Prospecting

Kristy Donnelly

Course Description